Winery guide / Fredericksburg · Hwy 290
Rhinory
55-acre ranch winery that pairs wine with rhino conservation, including keeper-led rhino encounters.

About the winery
55-acre ranch winery that pairs wine with rhino conservation, including keeper-led rhino encounters.
Known for
Signature Collection and Keras Collection reserve wines; rhino encounters
Plan your visit
Visiting info
- Hours
- Daily 11am-5:30pm (last pour 4:30-5pm)
- Address
- 13112 E US Hwy 290, Fredericksburg
- Tastings
- No entrance fee; suggested $10 donation per guest to the Rhinory Foundation
- Reservations
- Experiences booked online
- Groups
- Groups of 8+ require advance notice and direct coordination; shuttle/limo/bus arrivals must notify in advance (commercial parking protocols); one check + 20% gratuity; Fri-Sun reservations highly recommended
- Kids
- All ages welcome with adult supervision; rhino experiences 21+
- Food
- No full kitchen; charcuterie boards, small bites and chocolate pairings
- Accessibility
- 13112 E US 290; shuttles, limos and buses must notify the winery in advance for parking and arrival
- Phone
- (830) 992-9526
Fast facts
Good to know
- People
- Family-owned (family settled in the Hill Country 150+ years ago); wines plus rhino conservation through the Rhinory Foundation
- Vineyard
- 55-acre ranch
- Grapes & wines
- Texas and South African wines: whites, reds (incl. Cabernet Sauvignon, Keras Pinot Noir), rose, sparkling and sweet
- Events
- Rhino keeper-guided rhino encounters (21+, Fri-Sun, max 4 per group), Rhinory Foundation gala, holiday wine dinner, member-only events, groups and private events
Visit with Absolute Charm
Skip the driving and the reservations
Private tour guests can add this winery to their day. Pickup from your lodging, every stop reserved, and a local guide. Add the Tasting Pass, order a glass, or use your member perks here.
Rhinory FAQ
Are kids allowed at Rhinory?
All ages welcome with adult supervision; rhino experiences 21+
Is Rhinory dog friendly?
The winery doesn't publish a pet policy, so please call ahead before bringing a dog.
What are Rhinory's hours?
Daily 11am-5:30pm (last pour 4:30-5pm)
Do I need a reservation?
Experiences booked online
How much is a tasting?
No entrance fee; suggested $10 donation per guest to the Rhinory Foundation
Can I see the rhinos?
Yes, by reservation. Rhino encounters run Friday-Sunday for groups of up to 4, guests must be 21+, and they often book weeks ahead.
Can Absolute Charm take me to Rhinory?
Yes. Private tour guests choose their wineries from our list, and we reserve each stop and drive you there. Our Classic tour visits a rotating set of favorites.
Information checked October 2026 from Rhinory's own website. Hours, prices and policies change, so please confirm directly with the winery.
Wineries nearby

Arrowhead Creek Vineyard
Vineyard and wedding venue on US-290 just outside Fredericksburg with a public tasting room.

Hilmy Cellars
a laid-back patio stop with food on site

Fat Ass Ranch & Winery
Playfully branded ranch winery off US-290 with a brewery on US-290 and two Main Street outposts.